Home > Uncategorized > More Bikes Sold Than Cars In Italy For The First Time Since WW2 – Business Insider

More Bikes Sold Than Cars In Italy For The First Time Since WW2 – Business Insider

For the first time since the end of the Second World War the number of bicycles sold in Italy has overtaken the number of cars.

In a radical departure for the car-mad country, home to legendary marques such as Fiat, Ferrari and Lamborghini, 1,750,000 bikes were bought in 2011 compared to 1,748,000 motor vehicles.

As austerity cuts deepen and petrol prices hit a new high, the purchase of new cars has dropped to levels not seen since the 1970s.

Families are buying bikes, ditching their second cars and signing up to car pool schemes – a major shift for a nation which has one of the highest car ownership rates in the world, with around 60 cars for every 100 people.

via More Bikes Sold Than Cars In Italy For The First Time Since WW2 – Business Insider.

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